Hello, marketing department?

As I was out and about today, I pulled up to an intersection.  Stopped to my right was a truck for an ‘inflatables’ company.  (For anyone who may be unfamiliar, an ‘inflatable’ is a big plastic plaything that is filled with air; once the item is secure, kids literally go inside it and jump/bounce around it until 1) they get tired, or 2) their parents do [and force the kids to leave – sometimes amid great protest].)  As pictures are sometimes more helpful than words, below are some images of common inflatables.)

 

Okay, so anyway…. As the inflatables truck proceeded to cross the intersection, I mindlessly read the huge logo that occupied the entire side of the vehicle.  Once my brain actually processed the message I thought I read, my eyes snapped to attention – and I quickly turned my head to re-read the text.  Surely I had mis-read it the first time…

Alas, my first reading was correct.  Here’s the company’s logo:

Hmm…. This doesn’t seem very appealing to me.  Perhaps I’ll call on a different company; one who doesn’t want to destroy my party…

I’m sure this very literal logo initially seemed like a very good idea; but did no one in that organization pause to actually *think* about the message they crafted?

Apparently not.  And so, I found myself on a quiet side street in a residential neighborhood, laughing and shaking my head – and wishing the best for someone’s party.  😉

Stef